Candidate experience is best defined as how a job seeker views your company throughout the hiring journey. In the recruiting process, it’s now more important than ever. Recent studies show that more than half of job seekers have had poor hiring experiences, whether it be from lack of visibility, poor or no communication from companies, sluggish hiring times, or lack of feedback after interviews.
Neglecting candidate experience can also have some serious consequences. Here’s a look at two key statistics:
Over the last several years, companies have started to recognize the impact candidate experience has on building a successful employer brand and becoming an employer of choice. Organizations are making investments in developing robust career pages, social media profiles, and talent communities to engage and communicate with job seekers constantly.
Keep track of your KPIs to measure your candidates' experience and the overall ROI of your investment into improving that experience.
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